. WebRaising Canes 2016 Marketing Plan By: Tayler Rivera Contents Executive Summary 3 Mission Statement 5 Situational Analysis 6 Target Market 10 Competitive Review 12 You can also receive alerts via instant message. Our commitment & dedication to Restaurant support is a competitive advantage! Raising Canes connected its team of frontline employees with 1LV Crew, a workforce communication platform developed in partnership with Firstup. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). Read more, Upgrade to Premium to view the number of applicants for this Job, Upgrade to Premium to start a conversation with Raising Cane'S. WebYou can get a paycheck anywhere, but at Raising Canes, youll get career training, recognition and rewards. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. She will be responsible for Raising Canes advertising, public relations, brand strategy and overall marketing. Raising Canes certainly isnt the first chain to feature its employees in ads. In the ad, the chain points out that 95% of its franchisees began as delivery drivers or store employees. ages 25 to 55. significant You can break it down further by toggling to Segments. WebAccelerates the already fast-growing Raising Canes Brand, Founder and Mascot social channels through distinct content calendar development, timely pop culture and trending You can deactivate or delete job alerts by clicking the button below. Ill be moderating a star-studded panel with Kieran Donahue (IHOPs CMO), Tana Davila (P.F. Raising Cane's General Managers are sworn to secrecy Shutterstock According to a tweet from Raising Cane's itself, the chain's General Managers at each At Raising Canes, we support our Restaurants with both Business Unit & RSO support. This job was posted on Sun Aug 21 2022 and expired on Tue Sep 06 2022. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. This Brand Marketing & Management job in Marketing, WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Simler most recently was a senior account director for the Propaganda Inc. advertising agency in St. Louis. 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States. The estimated total investment necessary to begin the operation of a Raising Canes Franchise ranges from $1,663,100 $2,807,500. Our commitment & dedication to Restaurant support is a competitive advantage! Raising Canes vision is to grow Restaurants, serving our Customers, all over the world and be the brand for quality chicken finger meals, a great Crew, cool Culture and active Community involvement. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! Primary Responsibility Support Restaurants, Secondary Responsibility- Support Business Unit(s), Tertiary Responsibility Support Function, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, The ALM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed, Participate in ongoing training of new and existing marketing programs and philosophies, Identify support needs for the Restaurants to inform RSO projects, priorities and resources, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! The platform quickly became the go-to spot for information on in-restaurant training, education opportunities, news alerts, and community involvement. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. WebAt Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Provide Leadership & Support to all Restaurants and Business Unit Team, Responsible to deliver What We Do, high-performing, best-in class Operations by working with, leading & inspiring restaurant management teams & Crewmembers, identifying areas of opportunity, holding accountability and celebrating successes, Ensure Company Restaurant activities and operations are aligned to Raising Canes Vision, Mission, Core Values & Non-Negotiables, Directs and operates Restaurants while leveraging, directing and collaborating with the Area Business Unit Team, Builds and executes Operational plans built from the ground up, Delivers operations performance aligned to sales driven, profit smart philosophy, Coaches restaurant leaders to show appreciation through the 3 Rs of Canes Love: Respect, Recognize and Reward. Restaurants will always be the center of our business. As we strive to They wanted the high performer. geographic- states that contain Raising Cane's restaurants. If youre headed to Restaurant Leadership Conference in Phoenix next week, be sure to stick around for the final session. We always are looking for great people to join in our journey, he said. Type Raising Canes in the search box. 30 Raising Cane's Marketing Strategy jobs. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. Were not directly speaking about that at all But, obviously, once we start talking about our culture and our crew members, it would eventually drive recruiting channels as well.. Welcome to RBs weekly roundup of the latest developments in restaurant marketing. The various Support Departments or Functions are led by best-in-class experts. At Canes, Restaurant Marketing is executed through localized Caniac (Grass At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. We are not an agent or representative of any employer. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. Regional Marketing Director job title. The Tour360 22 X Waffle House golf shoes go on sale Thursday ($200 for womens sizes, $210 for mens). Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The ALM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed, Participate in ongoing training of new and existing marketing programs and philosophies, Identify support needs for the Restaurants to inform RSO projects, priorities and resources, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! It is a very fun place to work at and Ive honestly come across some very interesting and exciting people that Ive created a bond with. In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. Communications Manager job title. Raising Canes is seeking a Communications Manager to be based in its Plano Restaurant Support Office. Please say hi if youre there. Chipotle Mexican Grill is making another foray into the metaverse. Lensa, Inc. - Lensa is a job search engine. The royalty At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives They want to be known for high-quality chicken finger meals, a wonderful crew, a fun atmosphere, and active community involvement, therefore they plan to open restaurants all over the world. New store prototypes, strong marketing, our digital and loyalty innovation have our franchisees operators and management team as ready as ever to execute on our growth potential, said Darin Harris, Chief Executive Officer, during Jack in the Box Inc.s Q3 fiscal 2021 earnings call with analysts. People in the H04 #College segment are 3.2x more likely to visit Raising Cane's. Teriyaki Madness had some fun with what couldve been a marketing nightmare.